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Contract Farming Scheme: Traditional Red Rice

Contract Farming Scheme: Traditional Red Rice

Impact Area

  • Communities
  • Community engagement
  • Compliance
  • Environmental sustainability
  • Gender balance & diversity
  • Individuals & Families
  • Nutrition
  • Planet
  • Rural development
  • Water
Jun 24, 2019
Nestlé Malaysia is the regional manufacturer for infant cereal, the key ingredient of which is red rice that is prevalent in Sarawak. We partnered with Malaysian Agricultural Research & Development Institute (MARDI), the Agricultural Research Centre (ARC) Sarawak and the Sarawak Department of Agriculture in this contract farming scheme.

Value to Society

- New income opportunities for the hard-core poor farmers in the local community > Poverty alleviation - Transfer of technology and technological know-how - Exposes farmers to Good Agricultural Practices (GAP), safe and sustainable farming methods - Farmers improve their yield and quality of crops

Value to Nestlé

- Sourced locally, lowering cost - Red rice produced meets requirements of traditional method for our products - Enhanced raw material upstream traceability