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Nespresso celebrates the exceptional skill and craft that goes into each cup with the launch of its latest limited edition coffee
Kuala Lumpur, 3 May 2021 – As part of the legendary Master Origins range, Nespresso introduces Master Origin Nicaragua La Cumplida Refinada, its first seasonal coffee from Nicaragua featuring a fermentation technique.
The world of gastronomy is no stranger to the intricate processes and dedication that transform raw ingredients into true culinary delights, and that is the same for Nespresso. Coffee experts at Nespresso have been working side-by-side with small-hold farms in Nicaragua, to produce a deliciously distinctive coffee, for Nespresso lovers to enjoy from the comfort of their homes.
The latest coffee is part of the Master Origins range, which consists of single-origin coffees sourced across the globe, giving coffee enthusiasts the chance to experience extraordinary taste profiles. The distinctive aromatics of these coffees are not only linked to their countries of origin, but also to the specific ways of processing coffee, by local farming communities.
The story of La Cumplida Refinada
Master Origin Nicaragua La Cumplida Refinada is an example of Nespresso’s passion and curiosity, in its quest to find a coffee process that reveals a cup bursting with surprising flavours.
Due to the exceptional climate and growing conditions, small farms in Nicaragua are known for their microlots of coffee, which are small limited quantities of coffee grown by local skilled craftsmen. Coffee experts at Nespresso saw a recent rise of experimentation within the post-harvest coffee process, especially around the fermentation stage as fermentation is a key stage in the processing of any coffee to unveil its true flavours and aroma.
Coffee experts at Nespresso worked collaboratively with local craftsmen and farmers from the La Cumplida region to explore and finesse the fermentation process. By spraying the ripest carefully hand-harvest coffee cherries with natural yeasts and letting them ferment for 72 hours, this would unlock a sweet and light profile bursting with wild fruity notes.
Taste the difference with Master Origin Nicaragua La Cumplida Refinada
Coffee lovers can expect the unexpected with Master Origin Nicaragua La Cumplida Refinada. While it is using the same coffee variety as the Master Origin Nicaragua from the permanent range, the yeast fermentation enables smooth notes of candied cherry and pomegranate instead of sweet and cereal notes.
To enjoy the full aromatics of Master Origin Nicaragua La Cumplida Refinada we recommend drinking it black. Master Origin Nicaragua La Cumplida Refinada is best served as an Espresso (40ml) or a Lungo (110ml).
A partnership for the future
The co-development of Master Origin Nicaragua La Cumplida Refinada signals Nespresso and Nicaragua’s shared value for regenerative agriculture, in supporting local communities by providing work that can be sustained for the future. So far, 20 farms in the region of La Cumplida are contributing their coffee cherries and they are all agroforestry havens. The project provided sustained seasonal work for many labourers, creating hundreds of jobs for people in the region to manage the harvesting, the fermenting and drying of the cherries, but also the construction of the processing warehouse.
Nespresso is also supporting the local farms by planting up to 100,000 native trees, helping protect nature and sustain the production of high-quality coffee in this region.
The bold and ambitious project of La Cumplida has attracted a range of local and international investment and partnerships from agricultural entities like CIRAD (the French Agricultural Research Centre for International Development) to roasters like Nespresso.
Savour Master Origin Nicaragua La Cumplida Refinada at home with the Origin Collection In celebration of the limited edition coffee, two sleek and sophisticated Origin Collection limited edition cup set will also be available to purchase in an Espresso or Lungo size. The deep red shade of the inside of the coffee cups is reminiscent of the coffee cherry’s colour developed during the coffee fermentation process, a perfectly subtle nod to Nespresso and Nicaragua’s shared passion for innovation.
Nespresso Master Origin Nicaragua La Cumplida Refinada is available at the Nespresso Boutiques at The Gardens Mall and One Utama Shopping Centre, Nespresso mobile app, Nespresso official site (www.nespresso.com) and through our Customer Careline at 1800 80 7001 (24/7 toll-free) from 8 April 2021 onwards.
To discover more about Nespresso Malaysia, check out our official Instagram page (@nespresso.my) or Facebook page (Nespresso.MY) to receive updates on our latest offerings.
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About Nestlé Nespresso SA
Nestlé Nespresso SA is the pioneer and reference for highest-quality portioned coffee. The company works with more than 110,000 farmers in 15 countries through its AAA Sustainable Quality™ Program to embed sustainability practices on farms and the surrounding landscapes. Launched in 2003 in collaboration with the NGO Rainforest Alliance, the program helps to improve the yield and quality of harvests, ensuring a sustainable supply of high-quality coffee and improving livelihoods of farmers and their communities.
Headquartered in Lausanne, Switzerland, Nespresso operates in 82 countries and has over 13'900 employees. In 2020, it operated a global retail network of 816 boutiques. For more information, visit the Nespresso corporate website: www.nestle-nespresso.com.
For more information, please contact:
Thai Jia Vay
Brand Communications Specialist
Nespresso Malaysia
Address: 22-1, 22nd Floor, Menara Surian, No 1, Jln PJU 7/3, Mutiara Damansara 47810, Selangor Malaysia
Tel: +6017-200 3386
Email: [email protected]
Brayden Beh / Sherlyn Cheah / Douglas Tan / Jeremy Fong / Jacqueline Khoo
Burson Cohn & Wolfe
Mobile: +6018-777 5676 / +6011-1122 6856 / +6016-375 3703 / +6012-639 1779 / +6016-453 8183
Email: [email protected]