Read this in:
▪ Bahasa Malaysia (pdf, 185.21 KB)
▪ Chinese (pdf, 307.86 KB)
New Menu to Feature Nestlé’s Harvest Gourmet Nuggets and Schnitzel
KOTA KINABALU, September 2, 2022 – Marking Nestlé Malaysia’s continued expansion of its plant-based meal solutions in the Out-of-Home sector, NESTLÉ PROFESSIONAL has kicked off its latest collaboration with Uncle Bob, a popular nationwide chain of fried chicken restaurants. This will see the launch of Uncle Bob’s first meat-free menu featuring Nestlé’s Harvest Gourmet plant-based product range. Available across 89 Uncle Bob outlets in Sabah, this is aimed at serving Malaysians looking to try meat alternatives while still enjoying the distinctive flavour of Uncle Bob’s crispy chicken.
Launch of new Uncle Bob’s plant-based menu featuring Harvest Gourmet. From left: Yit Woon Lai, Business Executive Officer - NESTLÉ PROFESSIONAL, Nestlé (Malaysia) Berhad; Kelvin Ng, Director of Uncle Bob; Benjamin Malakun, Group Corporate General Manager of ITCC; Marcus Foo, Corp General Consultant of ITCC and David Yong, Director of Uncle Bob.The plant-based menu will utilise Harvest Gourmet’s Plant-Based Schnitzel and its recently launched Plant-Based Nuggets. All Harvest Gourmet products are locally made in Malaysia with natural ingredients such as non-GMO soy – offering a source of fibre & high protein without any compromise on taste and texture.
Ms. Yit Woon Lai, Business Executive Officer of NESTLÉ PROFESSIONAL said, “Our Harvest Gourmet plant-based range enables us to meet the needs of increasingly health-conscious consumers looking to incorporate plant-based alternatives into their diets. As awareness and consumption of plant-based foods in Malaysia continues to grow, we look forward to more collaborations with our food and beverage (F&B) partners.”
“In line with this, we are excited to partner with Uncle Bob, a rapidly growing nationwide chain that believes in driving plant-based consumption. Uncle Bob will be the first F&B operator serving Harvest Gourmet plant-based menu in Sabah and we are looking forward to drive this collaboration further and to grow the plant-based segment in Malaysia together.”
Kelvin Ng, Director of Uncle Bob, said “It is an honour and pleasure to have been selected by Nestlé, one of the world's largest F&B manufacturers, to be part of a joint effort to launch Harvest Gourmet's 100% plant-based products in Sabah.”
“Meat-free solutions have been well accepted in many parts around the world. Today, we no longer have to travel to other countries to taste plant-based food because we can now have it here in Sabah at Uncle Bob. Meat-free, plant-based solutions and ingredients are revolutionary in the F&B industry in Borneo, and Uncle Bob is proud to be the pioneering brand to introduce it here.”
Available in Sabah from August 2022 onwards, Uncle Bob’s first plant-based menu will feature items such as Plant-Based Fried Unchicken, Plant-Based Oblong Burger, Plant-Based Crispy Golden Nuggets and Plant-Based KBOB Golden Nuggets, available both ala-carte and as a set meal inclusive of MILO or Sjora, with prices ranging from RM9.90 to RM11.90.
About Nestlé Malaysia
Nestlé is the world’s largest food and beverage manufacturer. Headquartered in Switzerland, Nestlé is present in more than 180 countries around the world, and our 270,000 employees are committed to Nestlé’s purpose of unlocking the power of food to enhance quality of life for everyone, today and for generations to come. Our performance is driven by our Nutrition, Health and Wellness strategy. Nourishing Malaysians since 1912, Nestlé has earned the trust of our consumers through our quality brands and products. We are committed to improving the lives of the communities in which we operate, whilst maintaining our Halal excellence and integrity.
This is in line with our promise of delivering GOOD FOOD, GOOD LIFE to all. To learn more about how we have been nourishing Malaysians for over a century, do visit www.nestle.com.my or our Facebook page at http://www.facebook.com/Nestle.Malaysia.
About Uncle Bob
Uncle Bob is the first brand in MALAYSIA to introduce a street-food-style fried chicken into the market in Malaysia since year 2002. Uncle Bob uses its secret recipe to make their fried chicken more localized and tastier. It first started its business as a hawker stall at night markets implementing a take-away concept. In 2006, Uncle Bob ventured into Sabah, rebranded and improved the business structure and model by entering into different market concept - opening kiosks and outlets in shopping malls, hypermarkets & supermarkets, commercial complexes and gas stations throughout the state.
For more information, please contact:
Shaheen Zaffar
Nestlé (Malaysia) Berhad
Tel: (+603) 7965 6456
Mobile: +6012-235 6865
E-mail: [email protected]
Farah Iman or Yasmin Kadir
acorn communications
Tel: (+603) 7958 8348
Mobile: +60 12 334 1841 (Farah Iman) or
+6017 237 9048 (Yasmin)
E-mail: [email protected]