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Kuala Lumpur, August 28, 2025 - Life’s little pleasures deserve to be savoured and Nestlé La Cremeria invites Malaysians to indulge in two new flavours: Neapolitan Royale Stick and ChocoBerry Royale Pint. Rich, creamy, and crafted for indulgence, they’re the perfect way to treat yourself—–and who better to remind us of that than Bella Astillah, the new face of Nestlé La Cremeria.
[L-R] Raja Nurmaria Murni, Executive Director, Group Corporate Affairs of Nestlé Malaysia and Singapore; April Wong, Business Executive Officer of Nestlé Ice Cream; and Khoo Sui Ying, Consumer Marketing Manager of Nestlé Ice Cream launching the new La Cremeria flavours and the brand’s new ambassador.
With her down-to-earth charm and vibrant personality, Bella Astillah is the perfect match for Nestlé La Cremeria. She brings to life what the brand stands for—finding simple pleasures in the little things and embracing moments of self-reward. Whether it’s a quiet break in the middle of a hectic day or a sweet treat to end it, Bella believes that these small pauses can make a big difference. “For me, Nestlé La Cremeria is more than just ice cream; it’s a fulfilling little treat that lifts my spirits and reminds me to savour the moment,” said Bella Astillah.
[L-R] Raja Nurmaria Murni, Executive Director, Group Corporate Affairs of Nestlé Malaysia and Singapore; Bella Astillah, the new face of La Cremeria; April Wong, Business Executive Officer of Nestlé Ice Cream and Khoo Sui Ying, Consumer Marketing Manager of Nestlé Ice Cream, together with the new La Cremeria product line-up at the launch.
The new Nestlé La Cremeria Neapolitan Royale Stick is a thoughtfully crafted blend of smooth vanilla and strawberry ice cream, wrapped in a rich chocolate coating and topped with a delightful medley of crunchy pistachio nuts, tangy cranberries, and golden granola. More than just an ordinary ice cream stick, it offers a multi-sensory experience - sweet, creamy, and crunchy - designed to captivate the senses and elevate everyday indulgence.
The indulgence continues with the Nestlé La Cremeria ChocoBerry Royale Pint—perfect for those who love to share life’s little luxuries. This decadent pint swirls together rich, creamy chocolate and strawberry ice cream, elevated by a luscious drizzle of chocolate sauce and chocolate crispies for an added satisfying crunch. Every spoonful delivers a delightful, immersive taste of adventure, transforming everyday moments into a luxurious escape.
“Nestlé La Cremeria has always been about crafting indulgent ice cream experiences that feel both premium and personal. Over the years, we’ve stayed true to our promise of delivering great-quality ice cream that brings smiles to everyday moments,” said April Wong, Business Executive Officer of Nestlé Ice Cream. “We’re thrilled to introduce two new flavours—Neapolitan Royale Stick and La Cremeria ChocoBerry Royale Pint—that continue this promise of indulgence. What’s more exciting, we welcome Bella Astillah to the Nestlé La Cremeria family. Her warmth and authenticity beautifully reflect our belief that everyone deserves a moment to celebrate themselves and savour life’s sweet pleasures.”
La Cremeria’s new brand ambassador, Bella Astillah, shares her inspiring journey of self-reward, encouraging everyone to treat themselves with simple pleasures like La Cremeria.
Don’t miss your chance to taste the indulgence at the Nestlé Ice Cream festival – happening this month! Starting in Kuala Lumpur and making its way to Penang and Johor Bahru, treat your taste buds to the all new La Cremeria Neapolitan Royale stick and ChocoBerry Royale pint – crafted for those sweet moments worth savouring.
Join the celebration here :
| Kuala Lumpur | Date: 28 August – 1 September 2025 Time: 10 am – 10 pm Location: LG2, Central Avenue, Sunway Pyramid |
| Penang | Date: 18 – 21 September 2025 Time: 10 am – 10 pm Location: GF, North Zone, Queensbay Mall |
| Johor | Date: 24 – 28 September 2025 Time: 10 am – 10 pm Location: Further information on the location will be made available soon. |
Be sure to follow Nestlé Ice Cream Malaysia’s official Facebook and Instagram for the latest festival updates and highlights.
About Nestlé Malaysia: Nourishing Malaysians for Over a Century
Since 1912, Nestlé has been dedicated to nourishing Malaysians and building their trust through our high-quality brands and products. We contribute to food security as well as to the health and well-being of the Rakyat through our trusted brands and a long-term commitment to Malaysia in the form of investments, employment, and various initiatives that uplift local communities. Today, we operate six factories, employing over 5,000 Malaysians, and we are the Halal Centre of Excellence for Nestlé globally. We are committed to providing halal, nutritious, and high-quality products with sustainability at the heart of our business practices - Made in Malaysia, by Malaysians, for all Malaysians.
As the world's largest food and beverage manufacturer, with our headquarters based in Switzerland, Nestlé operates in over 180 countries. With a workforce of over 270,000 dedicated employees, we are driven by our purpose to unlock the power of food, enhancing the quality of life for everyone, both today and for future generations. Our commitment to nutrition, health, and wellness guides our performance, ensuring we deliver on our promise of GOOD FOOD, GOOD LIFE.
To discover more about our century-long journey of nourishing Malaysians, please visit our website at https://www.nestle.com.my/ask-nestle/we-are-nestle.
For more information, please contact:
Shaheen Zaffar
Nestlé (Malaysia) Berhad
Tel: (+603) 7965 6456
E-mail: [email protected]
Jing Yi Chow
Zeno Public Relations Malaysia
E-mail: [email protected]
